Voici le code de conversion classique:
<!-- Google AdWords Code for Conversion Page -->
<script language="JavaScript" type="text/javascript">
var google_conversion_id = 1234567890;
var google_conversion_language = "en_US";
var google_conversion_format = "1";
var google_conversion_color = "666666";
if(1){
var google_conversion_value = 1;
}
var google_conversion_label = "Purchase";
</script>
<script language="JavaScript" src="http://www.googleadservices.com/pagead/conversion.js">
</script>
<noscript>
<img height=1 width=1 border=0 src="http://www.googleadservices.com/pagead/conversion/1234567890/?value=1&label=Purchase&script=0">
</noscript>
Dans le Flash:
on fait un appel d'URL de l'image de conversion:
http://www.googleadservices.com/pagead/conversion/1234567890/?value=1&label=Purchase&script=0